Raul Frenandez is a guitarist, guitar teacher and an artistic producer from Spain with a career that has allowed him to work in over 12 countries around the world.
His passion for music led him to start a blog in 2008, which eventually turned into a live broadcast format in 2011 where he shared his knowledge with his students and followers. Due to high demand from his local students and online followers, Raul decided to enter the online training arena and offer his training services online.
While the interest was high, Raul began to notice that very few people were actually taking advantage of his online training platform.
After two years of trial and error he stumbled across the MOBE training programs where he learned about an average visitor value and the importance of having a tiered product mix with a systematized up-sell process that takes the user from a front-end to back-end offers.
Through the business and marketing strategies he learned from MOBE, Raul was able to triple his online income in less than 6 months. He now has a clearer vision of what changes are needed to increase his sales further in the coming months.
Here’s more of what Raul had to say…
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