Some of you are bashful when it comes to marketing. You think your list is delicate, and you are afraid to market and sell properly.
“What if they get annoyed about being sold to? What if they unsubscribe? What if I’m being too pushy?”
These are all irrational fears. Instead, the question you should be asking is, “What if they don’t even know what I’m selling because I didn’t make it clear enough?”
In this video, filmed at the Titanium Mastermind in Cabo San Lucas, Mexico, Mark Hoverson explains why you need to be an aggressive marketer and “hammer your list with offers.”
YOU HAVE TO SHAKE THEM UP
Don’t take the approach of emailing your list infrequently and only occasionally making an offer because you’re afraid to upset them. You have a lot of competition from other marketers and if you are not constantly in your customers’ faces, they will forget about you.
Think of your list as always getting cold. You need to be frequently shaking them up to warm them up again.
Don’t be afraid of people unsubscribing. You might have a few hundred people on your list, but only one or two of them will ever spend enough money to change your life. You need to be focused on finding those one or two perfect buyers, not worried about losing the others who were never going to spend money anyway.
THROW EVERYTHING YOU’VE GOT
Be aggressive in your marketing and throw everything you’ve got.
Mark Hoverson has done over a thousand webinars with his audience. How many have you done?
He read more books in a year than most people read in their lifetime. He failed more times in one year than most people do in their lifetime. He risked more money in one year than most people do in their lifetime.
This kind of aggressive action is the only way to get what you’re after. Dipping your toe in will rarely work. You’ll find that making sales is easy, once you are unafraid to sell.
The MOBE Gold Masterclass goes into more depth on this topic. It will show you how to find customers, sell to them and build a consistently profitable business using a Customer Acquisition Process. To learn more about the Gold Masterclass, click HERE.